Addison Rae Net Worth – TikTok’s 7 Highest-Earning Stars

Addison Rae Net Worth :  Addison Rae Easterling, 19, did what she does best after President Trump threatened to ban TikTok last weekend.

She made a short film envisioning her life without the massively famous social media app: She’d go back to LSU, where she began her studies in broadcast journalism as a freshman last year.

Teen Queens Addison Rae and Charli D’Amelio lead the Forbes list of TikTok’s 7 Highest-Earning Stars.

Easterling, on the other hand, isn’t just another TikTok adolescent who enjoys posting ridiculous dancing videos on the Chinese-owned platform.

Thanks to her 54.1 million followers, her new makeup line (Item Beauty), and collaborations with American Eagle and Spotify, she is the company’s highest-earning celebrity, taking in an estimated $5 million last year. Easterling states, “TikTok is what led me to where I am.”

While the future of TikTok’s ownership is unknown, one thing is certain: Addison Rae and the other six young celebrities on Forbes’ first-ever list of TikTok’s highest-paid stars have gotten the most out of the video-sharing app.

These viral video artists have just recently began to monetize their celebrity, mostly through the sale of personally branded items and sponsored content for brands like Sony, Chipotle, and Revlon.

1. Addison Rae Easterling ($5 million)

Easterling was easing into life at LSU a year ago, creating choreographed TikToks that drew on his experience as a competitive dancer as a kid.

By the fall, she had a million fans—she recalls the precise date: October 27—and was becoming well-known on campus: “When I was walking to class, my name would be screamed out, which was quite amazing,” Easterling recalls. At LSU football games, younger teenagers would approach her and want a photo with her.

In the fall of that year, she published her first sponsored material for Fashion Nova, an online women’s clothing business, and in December, she dropped out of school to chase celebrity full-time in Los Angeles.

She made friends with a group of TikTok stars there and helped to form Hype House, a content producer collective, which helped to raise her fame even higher.

Then came the business prospects. Initially, she received standard partnerships from companies like Reebok and Daniel Wellington to create her own branded items and sponsored material.

These two revenue streams accounted for around two-thirds of her total earnings.

She was named the main global spokesperson for American Eagle in July, a role that would see her face appear in the adolescent clothing company’s digital and conventional TV and print commercials.

In the same month, she and her mother, Sheri Nicole, launched Mama Knows Best, a weekly Spotify podcast.

“We want to break down barriers and engage in talks that most kids would be hesitant to bring up with their parents.”

Her makeup line, Item Beauty, a collaboration with Madeby, will launch online next week with a bronzer, eyeshadow, brightening powder, and the pièce de résistance, the $14 Lash Snack.

Easterling explains, “Mascara.” “It contains castor oil, which is good for your lashes.”

2. Charli’D Amelio (four million dollars)

She had a series of dancing videos become popular last summer and fall after publishing for the first time on TikTok in June 2019.

Bebe Rexha, who was opening for the Jonas Brothers at the Barclay Center in Brooklyn, invited Charli to join her shortly after.

From then, everything moved quickly. She moved to Los Angeles from her hometown of Norwalk, Connecticut. She appeared as a guest on Jimmy Fallon’s Tonight Show.

She used TikTok to document her time during Paris Fashion Week for Prada. She’s partnered with brands like EOS cosmetics and starred in a Super Bowl commercial for Sabra hummus.

She and her sister Dixie (No. 3) appeared in a number of Hype House videos, and the sisters have also declared that they would be the new faces of Hollister. Charli celebrated her 16th birthday in May.

She did what any young influencer would do: she added a new, limited-edition $60 hoodie to her Charli-branded goods line, printed with a drawing of herself in glasses and a birthday party hat.

3. Dixie ‘D Amelio ($2.9 million)

Dixie D’Amelio (No. 2) is the older sister of Charli D’Amelio (No. 2), and her popularity is completely entwined with her sister’s. They both moved to Los Angeles from their hometowns.

On TikTok, where Dixie has 32 million followers, they appear in a lot of each other’s videos. In recent months, the D’Amelios have struck joint venture agreements with Hollister and Morphe, a cosmetics brand.

Meanwhile, Dixie is forging her own path in the music industry, releasing her first single, “Be Happy,” in June. It had 58 million views and was the No.

1 trending video on YouTube at the time of its release, beating out a Kayne West-Travis Scott music video that was also released on the same day.

4. Loren Grey ($2.6 million)

Loren Gray claims she had a string of poor talent managers when she initially started out, who misled her and mishandled several early sponsorship arrangements.

It made her resolved to trust her intuition. “The only person who knows how to brand Loren Gray and be Loren Gray is Loren Gray,” she adds in an interview in which she is joined by no agent, manager, or publicist, in keeping with her statement.

So far, this mindset has worked out well for her. She signed with Virgin Records in 2018 and has already released eight singles. Gray had the largest fanbase of any TikToker until this spring, which led to sponsorship partnerships with Skechers, Hyundai, and Burger King.

Her main emphasis right now is her new Revlon contract, which requires her to provide content for the company’s TikTok account as well as Revlon-sponsored postings for her own.

Gray continues, “It’s more of a creator job than just performing what someone says for 60 seconds,” the TikTok’s maximum length. “They’re really flexible and allow me a lot of creative latitude.”

5. Josh Richards ($1.5 million)

“It’s about building companies or obtaining shares in companies,” Josh Richards says of the best ways to profit from fame. “Influencers must learn how to monetize properly.”

To be sure, he’s made money from TikTok in the usual sense: sponsorship partnerships with Reebok and HouseParty, a retail line, YouTube ad revenue, and a new song-writing deal with Warner Records.

But he’s also cofounded TalentX, a talent management company, and Ani Energy, a drink company—as well as joining the C-suite of Triller, a smaller TikTok competitor, as its chief strategy officer, in exchange for an equity investment in the company.

He’s recasting himself as a sophisticated media entrepreneur, a far cry from his previous reputation as TikTok’s resident heartthrob and bad boy.

Richards rose to fame quickly after joining TikTok last year while living near Toronto, Canada, for his dance, singing, and lip-synching videos—as well as a persona he describes as “edgy teen.

” He has used social media to inflame feuds with other influencers and cofounded Sway House, a TikTok collective known for parties and shenanigans.

(After violating the Covid-19 lockdown in California, two members of Sway were arrested in Texas on narcotics charges in May.) Richards, who recently moved out of the group’s LA residence, describes Sway House as “chaotic.” “I was on a course I hadn’t intended to take.”

6. Michael Le ($1.2 million)

Michael Le isn’t a bashful individual. He says, lying shirtless on a bed at the LA mansion he and four others are presently renting, “I’m striving to be the #1 influencer on TikTok.”

He, like several others on this list, has created a TikTok collective, and his Shluv House—“Shluv” being a portmanteau of sorts for “self-love”—has a 9,000-square-foot headquarters.

Le, 20, says, “I know how to put it all together.” “To make every video a skit, something more than just laying your phone down and recording at random,” says the author.

Two of his videos from earlier this year, one with his 5-year-old brother, Jonathan, who is a Shluv cofounder, and the other with his 5-year-old brother, Jonathan, are among the most-shared material ever on the app, with a total of 478 million views.

Le’s long-term sponsorship with Bang energy drinks, for which he writes multiple times a week, is one of his sponcon arrangements. He claims that YouTube will be next.

Jonathan will also be a co-star there, where children’s videos are extremely popular. What is the goal? “Pushing five—plus—series,” Le explains. “It’s really taking off.”

7. Spencer X ($1.2 million)

Spencer X has a strong desire to hear the magical words. “When Coachella says, ‘Hey, Spencer, you’re the guy—you’re headlining Coachella as a beatboxer,'” she says.

“You’re also on Saturday Night Live next week, and you’re hosting,” or something similar.

Spencer, 28, is well aware that a little TikTok fame may inspire some wild-sounding aspirations.

Spencer wants to be the first big-time celebrity beatboxer after spending his childhood compulsively studying beatbox YouTube vids.

After dropping out of Purchase College, he spent his twenties performing with a bluegrass band, an a cappella quintet, and a Russian rock band, among others.

He started using TikTok in February 2019, and by the following fall, he’d moved to Los Angeles, where he was couch surfing, juggling a few hundred dollars in his bank account, and trying to turn his ten million or so TikTok fans into a real job.

Sponsorships from Uno, Oreo, and Sony soon made that appear more feasible. He’s currently working on what he thinks will be his first singles in his own two-story Hollywood apartment.

“I’m here to teach people that even in what we thought was impossible, there is a lot that can be done.”