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5 Ways to Analyze Your Instagram Marketing


5 Ways to Analyze Your Instagram Marketing: These social media outlets have become some of the most successful marketing avenues for businesses and other organizations. With over 400 million users, Instagram has quickly become one of the most visited social sites with its incredibly large user base. This article will cover 5 ways that you can analyze as well as get popular on Instagram with its Marketing strategies in order to improve it. With these tips, you’ll be able to learn more about what is working on your account and what isn’t!

Instagram may be a recent phenomenon in terms of how it’s used professionally but there are many brands using this platform as a successful advertising medium. With over 400 million users, the chances of your account being successful are rather high. The best way to make sure that you’ll be doing something right is to get popular on Instagram and analyze what is working on your account and what isn’t. Here are five ways to analyze your Instagram Marketing strategies in order to improve it!

Some of the most promising areas of research for you will include:

1. Analyse Engagement Rate:

The amount of engagement on your Instagram posts and photos are very much important in gaining a wider reach. By analyzing the number of likes, comments, and overall feedback, you can tell how well you’re doing in terms of engaging with other followers. This will allow you to determine what is working on your account—and what isn’t!

2. Use Hashtags Strategically:

Hashtags are a great way to gain wider reach as well as expand the scope of your social media marketing. Get together with your team and use the top hashtags relevant to your industry and create a list of these hashtags. Then, when you create an Instagram post, add three to five relevant hashtags to each post—this will help spread your content further.

If you’re using too many hashtags on your posts, it will make it difficult for users to find your account. Try to be as vague and specific on your tags as possible in order to get the most out of them.

When you are using hashtags on your posts, you have to have a good strategy as they do not always work. Use them carefully as they will make or break your account. Also, make sure that you are tagging the right accounts in your posts—if you’re not sure, leave it out!

3. Utilize Instagram Tools:

There are many Instagram Tools online to help you with posting and analysis. These tools are vital when it comes to putting your best foot forward on the network.

There are a variety of tools and services you can utilize to help your Instagram marketing campaign. Some of the benefits of these tools include:

They allow you to edit and edit photos in order to alter their aspect ratios, which can be crucial if you’re trying to sell something. The ability to focus on specific accounts or hashtags as well as specific posts specifically is a great benefit. Clients will also love this feature because they’ll have access to all the images they’ve purchased in one place.

These tools can also be used for analytics purposes—they will allow you to see how the images are being received and see the engagement that each image receives at any given time period.

4. Conduct Research on Your Competitors:

There are tons of social media management tools that can help you see what your competitors are doing on Instagram. These tools will allow you to compare your posts and measure their effectiveness.

Use analytics to find out your competition. Study their style and engagement tactics to see if Instagram is right for you.

They say that imitation is the best kind of flattery, so if someone has already created an account matching your desired niche, go ahead and use their username as well as any creative elements they may include in their profile picture, bio, or title.

5. Organise Instagram Contests:

This is a great way to turn your Instagram followers into a big part of your marketing strategy which will gain wider reach for you. Create a hashtag and create an online contest with lots of prizes and giveaways going on simultaneously. Be sure to take this opportunity to involve the followers you want more social media exposure from.

It’s all too easy to rely on other people for marketing strategies, but if you know your own goals and what really matters, then you can create just as much or even more success for yourself by taking charge and making things happen.


In conclusion, analyzing Instagram Marketing is vital to any digital marketing strategy. The information provided in this article will improve your overall outreach and success, so go through and take notes on what you can learn from each of these five ways.